THE

BMW Heart of Joy.

The centrepiece of the BMW Neue Klasse.

Driving pleasure, taken to the next level.

The BMW Heart of Joy is an innovative high-performance control unit that, together with BMW Dynamic Performance Control, orchestrates all driving-related processes for the next generation of BMW models. Speed and precision deliver a completely new driving experience in the BMW Neue Klasse. Developed entirely by BMW. For driving pleasure that pushes the limits.

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The vehicle shown is a concept vehicle and is not currently in production.

Today's experience. For tomorrow's dynamics.

Acceleration, braking, steering and more – the BMW Heart of Joy ensures that the powertrain and driving dynamics work in perfect harmony. Turning innovation into a truly enhanced driving experience. Intelligence by BMW.

The vehicle shown is a concept vehicle and is not currently in production.

In control of what drives joy.

The BMW Heart of Joy processes information and sensor data within milliseconds – ten times faster than previous BMW control units. This unlocks the full dynamic potential of future BMW vehicles. The result: a completely new driving sensation – felt on every journey.

Increased recuperation for greater efficiency.

The intelligent drive and braking system combines impressive handling with energy recovery. When braking into a corner, your BMW optimally distributes braking force across both axles via recuperation. You can then accelerate early and with maximum traction out of the turn.

Force, perfectly distributed. For uninterrupted safety.

The BMW Heart of Joy dynamically balances drive and braking forces between the wheels. Even during sharp manoeuvres, recuperation supports steering through precise power distribution. This ensures confidence and control on challenging terrain.

The vehicle shown is a concept vehicle and is not currently in production.

Enhanced comfort. Right down to a standstill.

The BMW Heart of Joy ensures a seamless driving experience, preventing jolts when transitioning from motion to standstill. Through recuperation, it delivers a smooth and secure ride – right to a complete stop.