Goodwood Festival of Speed once again provided the perfect stage for BMW to celebrate performance, innovation and driving passion. 40 years of the BMW M3 was commemorated with a special parade, bringing together all generations of the iconic model and celebrating four decades of engineering excellence and motorsport heritage. Looking to the future, BMW showcased the M Concept Neue Klasse, offering a glimpse into the next generation of BMW design, technology and electric mobility.
40 Years of M3. – An icon, born on the racetrack.
Born into motorsport, in 1986 the BMW E30 M3 began a success story which still shows no signs of stopping or even slowing down.
For more than six generations now the sportscar has been setting standards in its class. Here are all M3 models at a glance.
Future of M.
For decades, BMW M has embodied a design philosophy where function and form work as one. The BMW E30 M3 became an early icon of this philosophy. The BMW M Concept Neue Klasse picks up this principle and reinterprets it for a new generation.
Goodwood in Motion.
Guests enjoyed a range of immersive experiences across the BMW stand. From the Owners' Terrace overlooking the infamous Hillclimb to interactive activities including sim racing, a treasure hunt and the rolling road motorbike simulator, enabling visitors to immerse themselves into the world of BMW. Together, the M3 anniversary celebrations, M Concept Neue Klasse and interactive activations reflected BMW's commitment to honouring its heritage while continuing to shape the future of mobility.