Sound is a huge part of the BMW experience. From the natural noises filtering in from the outside of the car to the soundtracks that you love to hear while driving, it’s an extra layer of sensation that makes the journey not only immersive but also much more enjoyable. This is why BMW joined forces with Bowers & Wilkins; together, they shared a desire to create a luxury audio experience truly worthy of The Ultimate Driving Machine – and the results are mesmerizing.
THE DIAMOND DIFFERENCE.
BMW and Bowers & Wilkins both believed that the audio experience should not only match the elegant interiors, but should also transcend the moment. Every BMW passenger and driver alike should feel like they are experiencing the most accurate reproduction of the original recording.
To achieve this, the Bowers & Wilkins Diamond Surround Sound System was created. This first-of-a-kind car sound system was made possible with advanced acoustic technologies, such as the Diamond Dome tweeters, and has been matched individually to each BMW model for greater impact.
THE SOUND TEST.
Here are 6 songs that the engineers at Bowers & Wilkins use to test their car audio systems, from treble and bass quality to the way they handle rhythm and dynamics.