The BMW 7 Series Saloon The BMW 7 Series Saloon


Powerful yet understated.

From well-toned athleticism to pure elegance. Choose between the Standard or M Sport models, or create your personal masterpiece with BMW Individual. Whichever model you choose it will come with BMW Professional Navigation as standard.

BMW 7 Series Saloon
BMW 7 Series Saloon Interior
BMW 7 Series Saloon Interior

Design Pure Excellence.

Underline the craftsmanship inherent in the new BMW 7 Series with the Design Pure Excellence packages. Availble for both interior and exterior, they create a sophisticated, contemporary look that includes high-gloss chrome trims on the bumpers and exhaust pipes and subtly finished wooden features inside. 

BMW 7 Series Saloon
BMW 7 Series Saloon Interior
BMW 7 Series Saloon Interior

M Sport model.

Shift the focus to the sporting agility of the new BMW 7 Series M Sport models. Lending a more muscular and powerful look, this includes front and rear apron and side skirts. The sporting theme is continued inside the cabin with leather steering wheel, trim finishes in fine wood and door sill inlays with illuminated BMW M designation. Note that UK spec is for Comfort seats front and rear.

The BMW M760LI xDrive V12 Rear
The BMW M760LI xDrive V12 Wheel
The BMW M760LI xDrive V12 Entry Sills with

BMW M760Li xDrive V12. Power and refinement.

The BMW M760Li xDrive V12 is the 7 Series in its ultimate form. Characterised by exceptional refinement and supreme power delivery, it features a 12-cylinder 6.6 litre engine with M Performance TwinPower Turbo technology. The result is 0-62 in 3.7 seconds, while rear-biased xDrive keeps the car balanced and sure-footed at all times.

Inside, door sills with an illuminated V12 logo and an exclusive speedometer calibrated up to 205mph hint at its performance capabilities, while electrically adjustable front comfort seats with memory function provide support, luxuriously. In the rear, black fine wood trim, deep-pile flooring and a headliner in anthracite Alcantara generate a sumptuous ambience.

For those that prefer a more discrete approach to V12 motoring, there’s the V12 Excellence Design package. This sheds the M aerodynamic modifications and adds 20-inch BMW Individual light-alloy wheels in high gloss, brake calipers in black and a series of chrome details. In place of the model designation there's a 'V12' badge on the rear, while inside there are fine-wood inlays for the steering wheel and V12 lettering in the instrument cluster.

BMW Individual BMW Individual


A true expression of character.

Build your new BMW 7 Series to your own specifications with a choice of exclusive detailing from BMW Individual. A flawlessly crafted vehicle, finished with your own personal style.