M. THE MOST POWERFUL LETTER IN THE WORLD.

BMW M GmbH: For individuals.

Motorsport is our passion, driving pleasure is our mission. Perfection is our inspiration. And we never lose sight of our goal: creating automobiles that have what it takes to become legends. We won’t be satisfied with anything less. BMW M GmbH.

Superiority. Seen in its best light.

Born on the racetrack, at home on every road – that’s the credo of M automobiles. Inspired by motorsport, the very exclusively equipped cars meet even the highest demands for agility, dynamics and power with ease. Powerful engines combined with expressive design and high functionality allow you to feel how much passion goes into building each individual vehicle.
 

The most exclusive way to drive a BMW.

Nothing reveals individuality more than the expression of a strong character. The range of BMW Individual products.
The BMW Motorsport Portal

BMW Motorsport

Successful for over 50 years on many racing circuits: BMW Motorsport.
 

Always that bit more.

The next level in dynamics – for BMW M and BMW Automobiles.
 

Ultimate Performance - It's the least we expect.

The corporation

Team spirit. Readiness to experiment. Perfectionism. With one goal: to surpass the highest demands. Yours. Ours. And the road's. There's nothing we won't do to achieve this. That's what BMW M GmbH stands for. Our unique products can be created here and here only. The choice is yours: BMW M automobiles capture the thrill of motorsport and bring it to the open road. BMW Individual represents the fulfilment of personal ambitions – regardless of how exclusive they might be. M equipment and packages give you the means to turn your BMW into your athletic dream machine. Or are you looking for the fastest way to more driving pleasure and like pushing your limits? BMW Driver Training gets you fit for all the challenges the road holds for you. 

The story

Automobiles, victories, passion – these are the three ingredients that when mixed have been providing the thrust for BMW M GmbH over decades.

The partners

The MotoGP motorcycle world championship is one of the most professional and most popular racing series in the world, drawing crowds of dedicated fans to tracks and screens alike. As Official Car of MotoGP for the twelfth time, BMW M is responsible for the Safety Car fleet, which features different BMW M models. But the company's involvement doesn't stop there – alongside our VIP Shuttle fleet with BMW X5 and BMW X6 models, there is also the annual BMW M Award for the best driver in all qualifying sessions at the end of the season. Last year's winner was Valentino Rossi, who became the proud owner of a BMW M3 Saloon. 

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